When it comes to juice, which option do you prefer? Freshly squeezed orange juice or powdered? That's the same question we pondered when we made the decision to opt for fresh spirulina.
Dry spirulina possesses remarkable properties. In a clinical study conducted in Greece , nine moderately trained males who consumed spirulina for a month experienced a 30% increase in their stamina at full speed on a treadmill, after jogging for 2 hours.
Considering the impressive outcomes of dry spirulina, one can only imagine the potential benefits of consuming fresh spirulina in its entirety. Fresh spirulina contains much higher concentrations of various heat-sensitive beneficial compounds since it undergoes no drying process. Additionally, fresh spirulina exhibits greater bioavailability, as its enzymes remain intact, allowing for a larger portion to be absorbed by our bodies. Overall, fresh spirulina surpasses dry spirulina in terms of antioxidant and anti-inflammatory potency .
So why do producers choose to dry spirulina? The answer lies in extending its shelf life. However, this practice becomes peculiar when one realizes that half of the antioxidant potency of dry spirulina diminishes within a month, even at mild temperatures of 25°C . This is due to the sensitivity of antioxidant compounds to heat.
Currently, spirulina production takes place far away from major urban centers, necessitating the drying process. This is where ITS ALIVE steps in to bridge the gap. Through many years of experimentation, we have developed a technology that allows us to offer all-fresh spirulina at the same price as its dry counterpart. There are no longer any excuses for choosing dry spirulina.